For many years people have been celebrating Hispanic Heritage Month, and like many I have also been captivated by recognizing our history and present contributions to the world. Most recently, we commissioned a nationally representative survey to understand and measure how, when, where and why average Americans find inspiration in their daily lives. The study was the first of its’ kind to measure American’s current state of inspiration.

Our study revealed that Hispanics lead the way in being the most inspired of any group surveyed. In recognizing Hispanic Heritage Month, the result gives great optimism to the Hispanic community given high levels of inspirations in the midst of an unsteady economy.

Other interesting conclusions we found, Hispanics are most inspired by their immediate family and relatives. In addition, among professions, Hispanics are more likely to say they are inspired because of a new career or business opportunity, a desire to improve or change their lives, and because of the beautiful environment or weather the live in.

I encourage coffee lovers to join in on the celebration of Hispanic Heritage Month and to continue being inspired everyday by family, friends, and careers through a cup of Don Francisco’s Coffee. To learn more about our coffee, visit www.donfranciscos.com, follow @donfranciscos on Twitter or “like” the Don Francisco’s fan page on Facebook.